Top 10 Mobile Phone Websites – February 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Social-Networking Websites & Forums – February 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleYounger, Cell Phone-Only Households Listen to More Radio
Cell phone-only households listen to more radio than other people and listen for longer, according to a new pilot study by Nielsen that took place in Lexington, Kentucky, reports MediaBuyerPlanner....
View ArticleUS Overtakes UK in Mobile Browsing, Spending
The US now has 29% of the world’s mobile web browsing traffic, and has knocked the UK out of the #1 spot on the list of countries with the most mobile web use, according to February data released by...
View ArticleConsumers to Troubled Companies: Stop Sponsoring Sports
Nearly one-third (32%) of American consumers say they are paying “less attention” to corporate sponsorships than they were a year ago and the majority would like to see less spending on sports...
View ArticleEmails Miss Mark for Most of Gen Y
Only 28% of those between ages 18 and 24 say the email they currently get from companies is relevant to them, but many in this age group would be more open to more innovative emails they have more...
View ArticleTop 10 Politics Websites – February 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 TV Websites – February 2009
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleBehind the Curve: Week Ended March 13, 2009
Below are some links to recent research news and studies from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)
View ArticleAd Spending Continues 2009 Spiral, Forecasts Slightly Better for 2010
Advertising spending continues in a downward spiral this year and will drop 12% in 2009, although signs indicate there may be somewhat of a leveling off in 2010, according to a recently released Media...
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